Three members of the Brink team in a working session, mapping ideas across sticky notes

We are Brink

A global team of technologists, designers, strategists and behavioural scientists. We apply a method we call behavioural innovation to solve big problems in ways that take human behaviour into account.

We work with people who are frustrated by the status quo and ready to take on the world’s most pressing challenges: funders building new models, changemakers seeking fresh approaches, and leaders future-proofing their institutions. We’re now part of Africa Practice.

Behavioural Innovation

We combine the behavioural sciences with innovation methods to deliver lasting impact, drawing on psychology, anthropology, sociology and economics to build the mindsets and mechanisms that shift systems.

True innovation happens when we:

  • Put people at the centre, because the real world has real people in it
  • Use insights into how people think and act to fuel breakthrough ideas
  • Deeply understand incentives, to shift systems
  • Treat transforming mindset as seriously as developing skillset
Learn more
Behavioural sciences combined with Innovation methods produces behavioural innovation Behavioural sciences Innovation methods

Our impact

We're proud to have played a part in creating and running many impactful programmes worldwide.

The minds behind Brink

Our diverse team of experts brings together a wealth of knowledge and experience in behavioural science, innovation and technology.

From London to Kigali, Barcelona to Nairobi, our thinkers and doers collaborate across borders, tackling complex challenges and driving meaningful change worldwide.

Diversity is in our DNA. It’s more than the makeup of the team: it means working in multidisciplinary ways, and articulating a more global perspective on innovation that reflects the innovators we work with. And it means being where the work is, and being of the places we work, not just parachuting into them.

Meet the team
Two members of the Brink team laughing together during a workshop

If you want to explore how we can work together to shift systems, transform mindsets, and create new possibilities, we'd love to hear from you.

Alex, Innovation Director at Brink

The best person to get in touch with is Alex, our Innovation Director and you can email her on alex@hellobrink.co.

Get in touch